# myadai > myadai helps e-commerce and D2C brands review Google and Meta ad performance, track concrete fixes and plan paid and organic visibility in AI assistants. myadai is a product of Web Wombats LLC, a company established in the United States. Contact: analytics@webwombats.com. Sister product: zitaso (https://zitaso.com/) – AI search visibility tracking. Every guide states the date its facts were checked and links its sources. ## Pages - [myadai – your brand in AI answers, organic and paid](https://myadai.com/): myadai helps e-commerce and D2C brands review Google and Meta ad performance, track concrete fixes and plan paid and organic visibility in AI assistants. - [Guides: ChatGPT ads and ads in AI answers – myadai](https://myadai.com/guides/): Practical, dated guides on advertising in AI assistants: ChatGPT ads setup, costs, tracking, and how paid and organic AI visibility fit together. - [Glossary: ads in AI assistants – myadai](https://myadai.com/glossary/): Short definitions of the terms used in AI advertising and AI search visibility: CPC, CPM, Conversions API, AI Overviews, AI Mode, GEO and more. - [Join the waitlist – myadai](https://myadai.com/waitlist/): Join the myadai waitlist for early access to ChatGPT ads support, ad account checks and AI visibility for e-commerce and D2C brands. - [Privacy Policy – myadai](https://myadai.com/privacy/): How myadai (Web Wombats LLC) handles personal data: no tracking on myadai.com, a double opt-in waitlist, providers, retention and your rights. - [Legal notice – myadai](https://myadai.com/legal/): Legal notice for myadai.com, a product of Web Wombats LLC, a company established in the United States: provider and contact. ## Glossary - ChatGPT ads: Sponsored units that OpenAI shows below ChatGPT answers for adult users on the Free and Go plans, labeled as sponsored. OpenAI states that ads do not influence the answers. Advertisers buy them on a CPM or CPC basis. - ChatGPT Ads Manager: OpenAI’s self-serve tool at ads.openai.com for creating and managing ChatGPT ad campaigns, launched as a beta in May 2026. The billed business must be based in a supported country. - Context hints: Free-text descriptions at ad-group level in ChatGPT ads that describe the conversations an ad fits. They replace keywords but are not exact-match targeting rules and do not guarantee delivery. - OAI-AdsBot: OpenAI’s crawler for checking ad landing pages. Landing pages of ChatGPT ads must not block OAI-AdsBot or OAI-SearchBot. - Ads in AI Overviews: Google text and Shopping ads from Search, Shopping and Performance Max campaigns that appear inside Google’s AI Overviews in 12 English-language markets, including the US. Advertisers cannot opt out, and Google does not report this placement separately. - AI Mode: Google Search’s conversational mode, which answers with AI-generated responses. At Google Marketing Live in May 2026, Google announced new ad formats for AI Mode, such as Conversational Discovery ads and AI-powered Shopping ads. - Ads in Copilot: Microsoft Advertising ads that appear in Copilot conversations, created automatically from existing campaign assets. Eligible campaigns are opted in automatically, and there are no Copilot-specific metrics. - Generative engine optimization (GEO): Work that makes a brand more likely to be named and cited in answers from AI assistants such as ChatGPT, Gemini, Perplexity or Claude – through content, structured data, crawler access and presence in the sources those assistants rely on. - AI visibility: How often and how prominently a brand appears in AI-generated answers to the questions its customers ask, compared with competitors. It can be organic (the assistant names the brand) or paid (an ad shown with the answer). - Mention rate: The share of AI answers to a set of buyer questions that name a brand. Because AI answers vary, it is measured by asking each question several times. - Share of voice: A brand’s mentions or ad impressions compared with all brands in the same answers or auctions, including competitors. - CPC (cost per click): A pricing model in which the advertiser pays each time someone clicks the ad. The actual price per click usually results from an auction and the advertiser’s bid. - CPM (cost per mille): A pricing model in which the advertiser pays for every 1,000 ad impressions, whether or not anyone clicks. - CPA (cost per acquisition): Ad spend divided by the number of conversions such as purchases or sign-ups. It only means something if conversions are tracked reliably. - ROAS (return on ad spend): Revenue attributed to ads divided by the ad spend that produced it. A ROAS of 4 means $4 in attributed revenue per $1 spent. - Conversion tracking: Measuring which ad clicks or views lead to valuable actions on your site, such as a purchase. Ad platforms use these signals for reporting and for automated bidding. - Tracking pixel: A small script or image from an ad platform that runs in the visitor’s browser and reports page views and conversions back to that platform. - Conversions API (server-side tracking): A server-to-server connection that sends conversion events from your own systems directly to an ad platform. It complements the browser pixel and is less affected by ad blockers and browser restrictions. - Event deduplication: Making sure a conversion reported by both the pixel and the server-side API is counted once, usually by sending the same event ID through both channels. - Wasted ad spend: Budget that buys clicks or impressions with no realistic chance of converting – for example irrelevant search terms, broken landing pages or campaigns optimizing toward conversions that are not tracked correctly. ## FAQ - What is myadai? myadai helps e-commerce and D2C brands improve paid and organic visibility. The current tool provides Google and Meta performance checks from CSV reports, actionable findings and a progress tracker. Direct account connections and AI-advertising workflows are in development. - Is myadai available today? Yes, the first CSV-based release is available to approved customers. Join the waitlist, confirm your email and wait for account approval. Approved customers can log in using an email sign-in link. The glossary is public; our first guides are still in review. - Who is myadai for? Online shops and D2C brands, starting in the United States, that already advertise on Google or Meta – typically from around $1 million in annual revenue – and want to be visible where customers now ask for recommendations: in AI assistants. - Can my shop advertise on ChatGPT today? Yes, if your business is based in a supported country and sells in an allowed category. Since May 2026, OpenAI’s self-serve Ads Manager lets businesses buy ChatGPT ads directly, with a minimum budget of 25 USD per day (OpenAI, as of October 3, 2026). Our guides explain setup, costs and tracking. - How is myadai different from an agency? The tool turns uploaded ad-performance reports into findings and an action plan you can track and export. Hands-on help is available separately. A combined paid-and-organic view is planned for a later release. - Who is behind myadai? myadai is a product of Web Wombats LLC, also behind zitaso, which measures brand visibility in AI assistants and Google. We use zitaso to measure our own visibility; customer-workspace integration is planned.